DIGITAL MARKETING
“My crown is called content,
a crown that seldom kings enjoy”
William Shakespare
Businesses, especially small businesses, and start-ups often have their plates full with various challenges that come with launching a new venture. They are still in the learning phase of various business processes and streamlining various aspects of their business, leaving them with little or no time to be competitive in the online space. Many small to medium business owners assume that their business will grow gradually as time passes, which often is not a feasible strategy in today's fast-paced digital economy.
Nowadays, the online consumer is more active than ever before, due to the convenience and options that online marketplaces offer. To be competitive in this space is paramount to not only grow the business quickly and efficiently but also to be in touch with changing consumer preferences, the advent of new trends, and competing factors that affect one's business.
Purple Caret's digital marketing solutions are tailored to the needs of our clients business needs and covers a comprehensive range of services with a key focus on content intended to capture the attention of the end-user or consumer.
Our Digital Marketing Solutions Provide the Following Benefits
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Purple Caret's Social Media strategy focuses on credible and engaging content for
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Brand Awareness
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Driving Traffic to the Clients website
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Generating new leads for the business
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Boosting online brand engagement with potential consumers
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Increasing sales
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Encouraging consumers to provide feedback and review
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Building a Community around the business
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Providing Social Customer Service
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Engaging with consumers by listening to conversations around the brand
Purple Caret's Digital Marketing services include the following
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Content Marketing
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Search Engine Optimization (SEO)
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Inbound Marketing
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Email Marketing
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Social Media Optimization (SMO)
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Pay-Per-Click Marketing (PPC) & Search Engine Marketing (SEM)
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Online Reputation Manegemnt